| TRADE MARK LICENSING & COMMERCIAL |
|
A trade mark can be one of the most important assets of your business. Indeed, it can provide a valuable commercialisation opportunity. For example, an interested business may wish to purchase your trade mark or use your trade mark under licence to you. In cases like this, having a commercial agreement of this kind recorded in a written contract is recommended.
A well drafted written commercial trade mark agreement will clearly identify the respective rights of the contracting parties and importantly also deals with ‘worst case scenarios’. A comprehensive trade mark contract provides contingencies if a breakdown in the relationship occurs between parties. Without a solid written agreement in place to cater for such situations, further disagreements may arise on how to deal with the conflict. A ‘he said, she said’ resulting from an unclear trade mark contract or verbal agreement will result in unnecessary costs.
Clearly documented trade mark agreements are a recommended investment at the outset, to provide your business with certainty, avoid legal hassle at a later stage and maximise your commercial return from the transaction. Actuate IP’s trade mark contract services
|
