A trade mark is a sign which is used by a business to set its business activities (whether it be a product or serviced based business) apart from those of its competitors. Some famous examples of trade marks include Nike’s Swoosh and McDonald’s golden arches.

A trade mark is not only a business’s main brand name but also can be its:

• Business name
• Product names
• Sub brands
• Distinctive catch phrases
• Logos and symbols
• Colours
• Distinctive shape of a product
• Aspects of packaging
• Scents

Actuate IP’s trade mark services

Actuate IP’s qualified attorneys and IP lawyers provide an expert and tailored approach to assisting with the implementation of trade mark strategies. We provide advice on brand selection strategies, trade mark searches , trade mark registration , trade mark disputes , trade mark contracts and trade mark management services.

Located in Melbourne, our trade mark services extend to all areas of Australia including Sydney, Brisbane, Perth, Adelaide, Hobart, Darwin & Canberra.

Place an Online Enquiry to contact a Trade Mark Attorney or call us on 1300 768 730.